SEO – Up your game in 2023

Before we begin, let’s just refresh our head with two absolute basics of SEO:A) On-Page (where you work on your website/s) and Off-Page (where you work on building quality backlinks from high authority websites)B) Its all about creating contextual (/personalized) content using right set of KW you want to rank …

Employee Engagement Strategy Blue Print

~ Employee Engagement – Let’s get the definition right. Employee Satisfaction is often mistaken as Employee Engagement. An employee’s job satisfaction, focus and happiness is equated with Employee Satisfaction whereas Employee Engagement is a measure of emotional connection of an employee with the brand. As head of the business, now …

Growth hacking through candidate engagement

~~~ Growth hacking, a buzz word today, is nothing but using set of both conventional and unconventional experiments that lead to growth of a business. How can any business grow without taking into consideration the people who would actually drive the growth? With competitions like Great Place to Work / …